Portfolio
Octo UK E-Commerce Shopify Platform Development
Client
Octo UK
Project Type
Branding & Shopify Design
Industry
Retail
Year
About the Project
Octo UK, an established online e-commerce business, has been thriving since 2017 through marketplaces like Amazon and eBay. Recognizing the potential for growth, they sought to establish their own e-commerce site under the new trading name “Octo UK”. They approached One28 with the ambition of expanding their digital footprint and enhancing their online sales channels.
The Problem
01
Limited Brand Presence
Octo UK’s reliance on third-party platforms restricted their brand identity and customer engagement capabilities.
02
Inefficient Inventory Management
Managing inventory across multiple platforms (Amazon, eBay) was complex and time-consuming.
03
Missed Market Opportunities
Lack of presence on emerging platforms like TikTok Shop and Google Shopping limited their market reach.
03
Domain Acquisition and Branding
The challenge of securing a suitable domain and creating a distinct online identity.
Solution
One28, leveraging our expertise in e-commerce and digital marketing, developed a comprehensive solution for Octo UK:
01
Domain Acquisition
Secured the domain octo.co.uk, establishing a strong online presence.
02
Shopify Website Development
Created a bespoke Shopify website, offering a seamless shopping experience and embodying Octo UK’s brand ethos.
03
Marketplace Integration
Integrated the new website with existing Amazon and eBay stores, ensuring a unified inventory management system.
03
TikTok Shop and Google Shopping Launch
Expanded their market reach by launching Octo UK on TikTok Shop and Google Shopping, tapping into new customer segments.
Project Highlights
Our journey with One28 has been transformative. The new e-commerce platform not only beautifully represents our brand but also simplifies our operations significantly. The integration with our Amazon and eBay stores, along with the expansion to TikTok Shop and Google Shopping, has opened new horizons for us. We've seen a notable increase in sales and customer engagement since the launch. One28's expertise in e-commerce development and digital strategy has been invaluable.
